Keeping users informed about product updates is essential for any company aiming to maintain engagement, reduce churn, and foster trust. However, simply announcing changes is not enough—users must actually read and understand what’s new. Unfortunately, generic, overly technical, or poorly timed communications often get ignored. To be effective, product update communications should be timely, relevant, […]...

Imagine you run an online marketplace. You’ve got loads of sellers. That’s great! But wait… Sellers often offer the same product. That can lead to duplicate SKUs. And many different versions of the same listing. Yikes! This messes with your SEO game. When search engines see multiple pages with nearly identical info, they get confused. […]...

In today’s crowded digital world, everyone’s trying to be a thought leader. But let’s be real—most of it? Total fluff. Pretty LinkedIn posts, vague opinions, and zero substance. If we’re going to talk about real thought leadership in 2025, it needs to be smarter, sharper, and backed by something solid. That something is research and […]...