All posts by Jonathan Dough

Development
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Best Practices for Quality Assurance in Software Development

In the software development lifecycle (SDLC), Quality Assurance (QA) is a fundamental process that ensures the delivery of high-performance, reliable, and user-friendly software products. QA practices play a critical role in identifying and resolving issues early in development, thus reducing the risk of post-release problems. This article will explore the best practices for integrating QA […]...
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SEO vs AEO: Navigating the Future of Search

As the digital landscape continues to evolve, the way users interact with search engines is undergoing a transformative shift. Traditionally, Search Engine Optimization (SEO) has been the primary strategy for improving visibility online. However, the rise of voice search, artificial intelligence, and conversational interfaces has paved the way for a new concept: Answer Engine Optimization […]...
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What are the advantages of using social media tools for social media customer relationship management (CRM)?

In today’s interconnected digital landscape, social media is more than a marketing channel—it has become a critical touchpoint between businesses and customers. Social media Customer Relationship Management (CRM) tools enable companies to manage customer interactions, enhance brand loyalty, and provide personalized support through social platforms. Integrating social media tools into CRM strategies offers numerous advantages […]...