All posts by Jonathan Dough

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First-Party Data with Interest Forms: Privacy-First Tactics

In a digital landscape reshaped by stricter privacy regulations and increasing public awareness, marketers are navigating a pivotal shift: moving from reliance on third-party data to building strategies around first-party data. Among the most effective tools for this purpose are interest forms—simple yet powerful devices that enable businesses to collect valuable customer information directly and […]...
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Membership Gateways: SCA, 3DS & Retry Logic

Running a successful membership-based business in today’s digital landscape requires more than just offering great content or services. Smooth and secure payments play a pivotal role in optimizing user experience and revenue. With growing concerns about online fraud and regulatory requirements, it’s essential that businesses integrate effective and modern payment mechanisms. Among the most critical […]...